Olive Dove

Depending on how you want to utilize the platform, this guide will help you move from a Tumblr novice to power blogger.

I love Tumblr! Micro blogging is the way to go when most of us have short attention span. I won’t read lengthy blog post.

In a nutshell:

• Wall Moderator
• Outreach
• Advertising
• Insights
• Full Control

Pinterest is now the number three most-popular social network in the U.S., behind Facebook and Twitter, according to Experian Hitwise. A new report from the researcher shows Pinterest got 21.5 million visits during the week ending Jan. 28, a nearly 30-fold increase over a comparable week in Ju…

I believe Pinterest’s simplicity and image-dominant format would continue to to be popular among early adopters of social media.  However, without other fringe functions like private message and chat, its popularity could be limited in the long run.  Pinterest would be a cyber place where like-minded people meet as a community to share knowledge and exchange valuable information.

KONY 2012, a documentary produced by non-profit Invisible Children, has gone viral in the past couple days, receiving millions of views on YouTube and Vimeo. The video has also, however, begun to receive significant backlash from organizations and publications questioning the authenticity of …

Visible Children, a Tumblr dedicated to evaluating the legitimacy of the KONY 2012 campaign, raised some points Wednesday morning which have resurfaced in numerous publications.

“Invisible Children has been condemned time and time again. As a registered not-for-profit, its finances are public. Last year, the organization spent $8,676,614. Only 32% went to direct services (page 6), with much of the rest going to staff salaries, travel and transport, and film production. This is far from ideal, and Charity Navigator rates their accountability 2/4 stars because they haven’t had their finances externally audited. But it goes way deeper than that.”

Facebook users, whip out your history books — Timeline for brand Pages has finally rolled out. The feature became available Wednesday, and we’re already seeing its potential. Many companies are filling out their Timelines on Facebook back to the founding days — some dating as far back as 182…

The Behind the Social Media Campaign Series is supported by Oneupweb, a relentless digital marketing agency focused on search, social, and design for mid-to-enterprise level brands. Learn how to track your social media conversions with our new technology, ROSI trax™. Watch the demo! Pinteres…

For those out there who don’t see how Pinterest could benefit their business, here’s Bepko’s brief explanation: “It allows us to curate images from across the web that really speak to who we are as a company, images that reflect our core values and essentially communicate the essence of who we are.”

I think it’s a really user-friendly platform to share info with like-minded individuals.  Brands can ultimately utilize Pinterest to convert followers into potential customers.  Again, the keywords are “simplicity” and “engagement” like Twitter and Tumblr.  Blog is out, simplified platforms are in!

futurejournalismproject:

Journalism.co.uk reports on Liz Heron’s keynote at the the news:rewired conference. This year, the Times is trying to make its “social media projects deeper and more meaningful” with users. How?

1. Using Twitter hashtags to ask journalists to check facts

2. Publishing tweets on the New York Times homepage

3. By “revamping the liveblog template” and turning it into a “second screen”

4. By creating a “liveblog about liveblogs”

5. By experimenting with “hashtag science”

6. By encouraging journalists to use Facebook subscribe

7. Google+ hangouts

Read more on the original article, and hear their interview with Liz Heron.